![](https://freight.cargo.site/t/original/i/162010cb933dc3ad6217b1ea89d287bb70e4374e5cb28f6e6dd3113ea6cc9a04/R2_A01_06.jpg)
![](https://freight.cargo.site/t/original/i/26fc47191753bf1a07c1221415ed87d81822a73afba152b1c2b1e1ceec11a4b7/R2_Plan01.jpg)
JEEP AUTO SHANGHAI 2017 | PRODUCTION DESIGNER + VISUALIZATION
The arches that anchor the design represent gateways to adventure; iconically symbolizing freedom, momentum, progression that capture the spirit of the Jeep brand and recall The Gateway Arch and LAX's Theme Building, while instigating a spatial narrative that creates anticipation.
A compass rose inspired floorplan further imbues a sense of adventure and meets client demands for a 10 car Jeep, Fiat and central Chrysler Pacifica showcases along with interactive & parts exhibits and an adjoining two-storey conference, lounge and office structure.
Client: Fiat Chrysler
Agency: Mandrake
Agency C.D.: Vladimir Jedlicka
The arches that anchor the design represent gateways to adventure; iconically symbolizing freedom, momentum, progression that capture the spirit of the Jeep brand and recall The Gateway Arch and LAX's Theme Building, while instigating a spatial narrative that creates anticipation.
A compass rose inspired floorplan further imbues a sense of adventure and meets client demands for a 10 car Jeep, Fiat and central Chrysler Pacifica showcases along with interactive & parts exhibits and an adjoining two-storey conference, lounge and office structure.
Client: Fiat Chrysler
Agency: Mandrake
Agency C.D.: Vladimir Jedlicka