ALFA ROMEO AUTO SHANGHAI 2019 BALOCCO CONCEPT | PRODUCTION DESIGN + VISUALIZATION
Embodying Alfa Romeo's racing heritage: a terraced paddock structure featuring sensuous lines is situated within a track that recalls the Balocco high speed track. The second story features both interior & exterior lounges. Sheer glass facades uniquely reveal interior screens lining the rear sections & columns of the double deck structure, creating an alluring spectacle.
Client: Fiat Chrysler
Agency: Mandrake
Agency C.D.: Vladimir Jedlicka
Embodying Alfa Romeo's racing heritage: a terraced paddock structure featuring sensuous lines is situated within a track that recalls the Balocco high speed track. The second story features both interior & exterior lounges. Sheer glass facades uniquely reveal interior screens lining the rear sections & columns of the double deck structure, creating an alluring spectacle.
Client: Fiat Chrysler
Agency: Mandrake
Agency C.D.: Vladimir Jedlicka